I Triple Dog Dare You to Read This Post
In the pantheon of Christmas movies, A Christmas Story ranks at the top for me. It’s partly because of volume. Thanks to the various marathons on TNT and TBS, I’ve seen it at least a hundred times. It’s partly because of the feels. Hilarious, nostalgic, sweet. Who doesn’t get a little misty when Ralphie’s dad […]
Outwit, Outlast, Outbrand
What is the greatest show in television history? Breaking Bad? Game of Thrones? The Wire? If you ask Kevin Hartley, there is only one answer: Survivor. Cue the music: “Ooo-Ahh, Ooo-Ahh, Ooo-Ahh-Ahh!” Today is a big day for Kevin. The Season 47 finale airs tonight. Who’s going to win? Rachel is the favorite, but don’t […]
Winning the Trademark Battle, Losing the PR War: University of Cincinnati vs. Cheatham Middle School
In the United States, trademark owners are responsible for enforcing their trademark rights. Enforcement efforts typically begin and end with a cease and desist letter from the rights owner to the (alleged) infringer. Cease and desist letters are not public documents. As such, they are often heavy-handed and overreaching with short-fuse deadlines. Presumably, the senders […]
The USPTO Practices What It Preaches: Why the Trademark Office Registered Its Own Trademarks
Businesses of every shape and size benefit from registering their trademarks with the U.S. Patent and Trademark Office. But what about the USPTO’s own trademarks? It finally got around to registering them a couple of years ago: So why did the USPTO even bother with registering its trademarks? For the same reasons as everyone else: […]
Talking Turkey Trademarks
Gobble, gobble. Thanksgiving is almost here. My Thanksgiving routine has evolved over the years. I stay in Nashville instead of hitting the road. I smoke the turkey instead of roasting it. I walk the turkey trot (aka the Boulevard Bolt) instead of running it. However, some things never change. And watching the Macy’s Thanksgiving Day […]
Dolly Parton: Working 9 to 5 to Protect Her Trademarks
Is there a more beloved person in the music industry than Dolly Parton? I can’t think of one. I met her once, and she is every bit of lovely as you would expect. She even complimented my wife’s shoes. So it’s hard to believe that anyone would try to profit off her good name. But […]
Clowning Around With Trademarks
When people think of trademarks, they often think of the usual source identifiers: brand names, product names, logos, and taglines. However, lots of other things can function as trademarks too. Take, for example, the famous fast-food clown, Ronald McDonald: The rock band Kiss created trademarks out of their make-up: The pro wrestler Sting followed suit […]
Viva Nashvegas! Nelly’s Trademark Bid Blocked by the USPTO
Nashvegas. That’s where I live. You might know it by its real name, Nashville. I’ve had the following conversation many times while traveling: Person: “Where are you from?” Me: “Nashville.” Person: “Oooooh. Nashvegas! I was just there for a bachelorette party!” Anyway, I was scrolling through a docket report when I came across an appeal […]
McDonald’s Special Sauce: Defending the McBrand
McDonald’s has been in the news lately for all the wrong reasons. Being dragged into a presidential election controversy and having an E. coli outbreak in the same week will do that to a company. However, it will undoubtedly weather the storm because of the popularity of its registered trademarks, I mean, food: Mark Goods/Services […]
Protecting the Monsterverse, One Trademark at a Time
Costumed characters are one of the hallmarks of any theme park experience. At the Disney parks, you can meet Mickey, Minnie, and a small army of princesses. And Universal has Minions, Simpsons, and its classic movie monsters: Dracula, Frankenstein’s Monster, The Bride of Frankenstein, The Mummy, and the Wolf Man. Universal’s monsters are so iconic […]